RESTORED WITH RESPECT · PRINTED TO ORDER · USD PRICING
Save Rubber, Check Your Tires Now: They’ve Got More Important Places to Go Than You — Paper Print to Pinterest (opens in a new window)
Save Rubber Check Your Tires Now restored 1942 home-front poster by Walter Richards: four helmeted soldiers with rifles in a jeep leaping over a desert ridge, under the words They’ve got more important places to go than you
Save Rubber, Check Your Tires Now poster, unframed print shown front-on
Save Rubber, Check Your Tires Now poster, unframed print on a navy living room wall above a leather sofa
Save Rubber, Check Your Tires Now poster, unframed print on an oak-panelled study wall above a desk
Save Rubber, Check Your Tires Now poster, unframed print on a white shiplap wall in a coastal hallway
Save Rubber, Check Your Tires Now poster, unframed print on a concrete wall in a city loft
Save Rubber, Check Your Tires Now poster, unframed print on the wall of a classic American bar
Save Rubber, Check Your Tires Now poster, unframed print above the fireplace in a log cabin
Save Rubber, Check Your Tires Now poster, unframed print on a tiled wall above a retro diner booth

Save Rubber, Check Your Tires Now: They’ve Got More Important Places to Go Than You — Paper Print

Price range: $49.00 through $179.00

A 1942 home-front poster by Walter Richards, restored: four soldiers in a jeep take a desert ridge at full speed, rifles in hand, while the headline tells the driver at home, They’ve got more important places to go than you! Issued by the Office for Emergency Management in the year America ran out of rubber.

Paper or framed print
Unframed or framed, printed to order in the USA.

Choose frameFramed prints arrive ready to hang
Choose sizeCompare on a wall

Made to order. All sales final. Replacements or refunds only for damaged, faulty or incorrect prints reported within 7 days. Returns policy

Compare the three sizes on a wall
  • Free Standard shipping to the US
  • Printed to order in the USA, paper or framed
  • Quality promise: damaged, faulty or incorrect prints replaced if reported within 7 days (details)
Paper & printing

Giclée print on 200gsm Enhanced Matte Art paper: a smooth, natural-white fine-art stock with no glare, so the restored colours read true under any light.

Each print has a slim white border and is supplied unframed, ready for a standard frame or hanging clips.

Shipping & returns

Every print is made to order. Standard shipping to the US is free; Express is available at checkout. You will get tracking details by email when your print is on its way.

Because each print is custom-made, all sales are final and we do not accept change-of-mind returns. If your print arrives damaged, has a production fault or is the wrong item, tell us within 7 days of delivery with photos and we will send a free replacement.

Read the full shipping & returns policy

Which size should I choose?

11.7 × 16.5 in suits a desk, shelf or gallery wall. 20 × 28 in works above a desk, console or bed. 23.4 × 33.1 in is a statement piece above a sofa or in a hallway.

See all three to scale on a wall

Framing

Framed prints come in a solid wood, satin-finish frame in black, white or natural wood, glazed with shatterproof acrylic. The print is the same 200gsm Enhanced Matte Art paper as our unframed editions.

Framed artwork sizes are 12 × 17 in, 20 × 28 in and 23 × 33 in (the frame adds a little to each side). Every frame is made to order in the USA and arrives with a hook fitted, ready to hang.

SKU: AMP-PRT-050 Categories: , , ,
Restoration

Before & after

Drag the divider to compare the archival source scan with our restored edition. Tears, stains, fading and paper damage were repaired by hand while keeping the original artwork, lettering and colors true to the period.

Your print is made from the restored edition on the right.

Save Rubber, Check Your Tires Now: They’ve Got More Important Places to Go Than You — Paper Print restored edition
Save Rubber, Check Your Tires Now: They’ve Got More Important Places to Go Than You — Paper Print archival source
Before After

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Choose your size

See it on your wall

Each size is shown to scale on the same wall. Prints are unframed and made to order.

Description

The Save Rubber, Check Your Tires Now poster

Save Rubber, Check Your Tires Now was painted by Walter Richards in 1942 for the Division of Information of the Office for Emergency Management and printed by the Government Printing Office. A jeep full of helmeted soldiers, rifles up, leaps a desert ridge with all four wheels off the ground, under the line They’ve got more important places to go than you!

The poster belongs to the first months of the war, when Japan’s capture of Malaya and the Dutch East Indies cut off more than nine-tenths of America’s natural rubber. Tyres were the first thing rationed, on 27 December 1941, and the government spent 1942 begging drivers to check pressures, swap wheels, slow down and hand in scrap, so that every pound of rubber could go to vehicles like the jeep in the picture.

Walter DuBois Richards (1907–2006) trained at the Cleveland School of Art, became a leading New York advertising and magazine illustrator, and later designed thirty-seven U.S. postage stamps. The original poster measures 40 × 28 inches.

Read the full history of the poster.

Restored edition

Restored from a photograph of an original print. The colour was cleaned and brought back, with folds, stains, tears and wear removed. The lettering and printed marks are kept from the original.

Sizes and options

  • Paper print: 11.7 × 16.5 in, 20 × 28 in or 23.4 × 33.1 in
  • Framed print: 12 × 17 in, 20 × 28 in or 23 × 33 in, in a black, white or natural wood frame, ready to hang

Printed to order in the USA on 200gsm Enhanced Matte Art paper. Free Standard shipping to the US. Compare the print sizes.

More posters

See Keep Pouring It On… Hot!, or browse the home front collection.

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